Substack for verified alpha.

Every retail investor — from the 22-year-old on FinTwit to the beginning RIA running her first ten clients — has the same problem. They want to be taken seriously. They want to prove they have edge. They have no way to do it.

• ChatGPT writes plausible memos but can't backtest them.
• Screenshots of Robinhood gains are trivially forged, and everyone knows it.
• Bloomberg and FactSet are gatekept by price ($25k+/yr) and accreditation.
• FinTwit influencers operate on vibes, deletion-on-loss, and cherry-picked screenshots.

A user types a thesis. In under 90 seconds:

1. Researcher agent pulls FRED macro, arXiv q-fin literature, and live news.
2. Quant agent runs six strategy variants against real historical prices.
3. Attevia Overlay — 773 lines of deterministic, regime-aware portfolio math — applies Kelly caps and HHI floors so the LLM can't blow up the book. Every weight move logged.
4. Critic writes the risk section. Consensus model double-checks the whole memo end-to-end.
5. Auditor seals the memo with an ed25519 signature, opens a paper-trade against the user's benchmark, and returns a public verify URL.

• Retail participation explosion. 100M+ demat accounts in India; Robinhood, Public, Webull have normalised self-directed retail. These users want to look serious.
• LLMs hit the “sounds smart, can't prove it” ceiling. ChatGPT writes great-sounding memos and hallucinates tickers. People want artifacts, not vibes.
• Verifiable creator credibility is the new wave. Substack made writers ownable. We make investors provable.
• Compute prices for agentic pipelines collapsed. A full 90-second multi-agent run is <$0.20 in API cost — supportable even on a free tier.

CAC is near-zero: every public memo is a share card on X. LTV compounds because the user's track record lives on Attevia — they leave their proof behind if they churn.

We don't buy ads. Each signed memo gets an auto-generated Open Graph card showing the allocation, the Sharpe, the alpha, and the ed25519 fingerprint. Users post these because they look credible, in a way a Robinhood screenshot never can. Every share is acquisition.

• FinTwit / X — mid-tier creators (5–50k followers) post their first verified memo and pull in their audience.
• Reddit communities — r/IndiaInvestments, r/IndianStreetBets, r/wallstreetbets, r/Bogleheads.
• College finance clubs — IIM/Wharton/Stern; verifiable track records are the resume edge.

• Full pipeline live at attevia.vercel.app — type a thesis, get a signed memo in 90 seconds.
• The Attevia Overlay — 773 lines of regime-aware, Kelly-capped portfolio math — is in production and used on every memo.
• Paper-trade ledger live and marked daily; first 9 tracked runs against NIFTYBEES forming the alpha record.
• ed25519 signing + public verification at /api/pubkey; methodology published at /methodology.
• Open leaderboard at /leaderboard.

Founded by Pranay Gupta — 18, solo, technical, builds and ships production code weekly. Quant-curious background; built Attevia after watching a generation of investors post screenshots into a credibility vacuum.

We're going from zero to a thousand verified track records in twelve months. The wedge is dev-self-serve, the moat is the ledger itself, and the long game is the credentialed-investor network effect. We'd like to be in the next YC batch.